The Palmer

The Palmer is a lively apartment community located directly between the Yorkwood and Whitehall neighborhoods in Charlotte, NC. No matter what stage of life, The Palmer demographic wants to enjoy life on their terms. They want access to the best of Charlotte, premium amenities and the comforts of suburban living  all at a cost-effective price. They are active both in life and in their career. The style combines modern accents with approachable comforts. The colors and patterns incorporate different aspects of the lush landscape that surrounds the community. The warm layered textures, fresh patterns, elegant fonts and rich colors bring this brand to life. 

Designed in collaboration with Sprout Marketing.